10 Surprising Facts About Cyber Monday

Did you know that the majority of Cyber Monday shoppers are men? In fact, men account for 56% of Cyber Monday spending.

Cyber Monday is the antithesis of Black Friday, a haven for introverts, and proof that online shopping is superior.

No queues! No chaos! No Karens!

It’s safe to say that Cyber Monday is the ultimate shopping holiday, regardless of how low Black Friday deals may go.

I’m willing to argue that point, virtually, of course.

But, despite the fact that you probably shop every Cyber Monday, do you really know much about the holiday itself?

Do you know how much spending increases on Cyber Monday? Or the average amount spent per shopper? Or how the holiday originated?

You’re about to find out, and maybe, just maybe, it’ll help you during the next Cyber Monday sale!

Cyber Monday was born out of poor early home broadband speeds.

The term “Cyber Monday” was coined in the early 2000s by e-commerce expert Ellen Davis, who analyzed online shopping trends during the holiday season.

It was observed that on the Monday after Thanksgiving, millions of American office workers would get online at work to purchase items they had been admiring in storefront windows over the Thanksgiving weekend.

But why wait until the Monday after Thanksgiving to shop online instead of doing it over the weekend at home? Because early home broadband was terrible!

You might think you have it bad now when your internet connection drops from 5G to 4G, but trust me, you ain’t seen nothing until you’ve waited five minutes for your two-minute Newgrounds video to buffer.

Home broadband used to buffer slower than continental plates drifted.

As always, the speed and quality of the internet in offices were much better than what people had at home.

Therefore, people would do all their online shopping at work, quickly switching between a quarterly report in Excel and a shopping cart loaded with discounted goods!

People still shop at work on Cyber Monday.

That’s right! Shopping on Cyber Monday at work is still the norm, although most people no longer shop on their work computers or using the company’s internet.

Last Cyber Monday, polls revealed that 95% of office workers admitted to shopping at work on Cyber Monday, but now, most of them use their smartphones and devices.

In 2014 alone, a staggering 42% of Cyber Monday sales were made on a smartphone or tablet.

Although desktop purchases still account for the majority of Cyber Monday sales every year.

Other polls and analyses of Cyber Monday have shown that sales peak at 11:25 am, the time of day when most office workers are experiencing a coffee comedown and their motivation to start the week enthusiastically is dwindling.

Mondays are tough, and buying things is scientifically proven to make you feel better on a Monday.

Are you crazy not to take advantage of the huge discounts on Cyber Monday? Just be careful not to get caught using the internet for non-work activities, as 22% of employers have fired employees for this since 2011.

Cyber Monday’s revenue has been growing every year.

Cyber Monday’s revenue has been increasing every year since it was first introduced in 2006, when sales amounted to $610 million USD. In 2019, the shopping holiday generated a staggering $9.4 billion in sales, which is more than Black Friday’s numbers that often fluctuate.

Cyber Monday has become a global phenomenon.

Online retailers all over the world have jumped on the Cyber Monday bandwagon. The shopping holiday now takes place in over 16 different countries, some of which don’t celebrate Thanksgiving. These countries include Germany, the UK, France, the Netherlands, Belgium, Japan, Argentina, Canada, India, Chile, Portugal, Romania, Columbia, Sweden, Australia, and New Zealand. The sales figures keep growing each year in every country.

Men are the majority of Cyber Monday shoppers.

A survey across the 16 countries that celebrate Cyber Monday found that men make up 56% of Cyber Monday shoppers.

The number of Cyber Monday shoppers is increasing while the average order price is decreasing.

The number of Cyber Monday shoppers increases each year, resulting in higher sales figures. However, the average spend per shopper has been decreasing since its peak of $140 in 2014. As of 2019, it’s estimated that the average shopper spends less than $100 on Cyber Monday.

Since Cyber Monday is an online shopping holiday, it’s no surprise that electronics and technology are the biggest sellers. These products usually have the biggest discounts and include TVs, gaming consoles, tablets, smart speakers, laptops, and white goods.

Reduced or free shipping costs also attract consumers to Cyber Monday.

Many online retailers, especially the larger ones, offer drastically reduced or free shipping costs during Cyber Monday, which is another incentive for consumers to shop during this holiday.

Ordering large items like TVs, desktops, and white goods can be especially attractive on Cyber Monday.

In a poll of Cyber Monday shoppers, 86% said that reduced shipping costs were the second most enticing aspect of the day, following closely behind the low prices.

Cyber Monday benefits small retailers.

Unlike larger chains and franchises that have sprawling storefronts and benefit from Black Friday, smaller independent retailers often lose out on profits. However, Cyber Monday’s digital nature levels the playing field for these businesses. All they need to do is offer great deals, have ample stock, and ensure their website can handle the traffic.

Shoppers aged 25-34 and 65+ make up the majority of Cyber Monday transactions.

In various polls, it was found that the 25-34 and 65+ age groups accounted for 40% of all Cyber Monday transactions, with each group making up 20%. This reinforces the narrative of office workers shopping on their devices and older individuals shopping from home.

Those are 10 surprising facts about Cyber Monday! Let us know in the comments what your best deal was and what you’re looking forward to this year.

FAQ

1. What is Cyber Monday?

Cyber Monday is a marketing term for the Monday after Thanksgiving in the United States. It was created by retailers to encourage people to shop online. Cyber Monday has become one of the biggest online shopping days of the year, with many retailers offering special deals and discounts.

2. When did Cyber Monday start?

The term “Cyber Monday” was first used in 2005 by the National Retail Federation. It was created to promote online shopping and to compete with Black Friday, which is the day after Thanksgiving and the traditional start of the holiday shopping season. Cyber Monday has since become a popular shopping day, with many retailers offering online deals and promotions.

3. How much money do people spend on Cyber Monday?

According to the National Retail Federation, consumers spent $9.4 billion on Cyber Monday in 2019. This was a 19.7% increase from the previous year. Cyber Monday has become one of the biggest shopping days of the year, with many people taking advantage of the online deals and discounts.

4. What are some popular items to buy on Cyber Monday?

Some popular items to buy on Cyber Monday include electronics, clothing, and home goods. Many retailers offer discounts on these items, making them more affordable for shoppers. Some of the most popular deals include discounted laptops, smartphones, and televisions. Other popular items include clothing, shoes, and accessories, as well as home appliances and furniture.

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