18 Interesting Facts About the Coca-Cola Christmas Truck

The Coca-Cola Christmas truck has been a holiday icon since it first appeared on TV in 1995.

The bright red truck has become just as recognizable as Santa Claus himself over the years, and Christmas just wouldn’t be the same without it.

As soon as the twinkling lights first appear, the festive season seems to have truly begun.

The truck’s debut on television in 1995 was considered groundbreaking due to its special effects, which were created by Industrial Light and Magic – the same company responsible for the Star Wars films. No wonder the truck looked so impressive!

By 1998, the Coca-Cola adverts were being viewed by millions of people across more than 100 countries, meaning the big red truck had become a global sensation.

Each year, the Coca-Cola truck visits over 40 locations throughout the UK.

In 2015, there were two trucks – one starting in the North and one in the South – due to the overwhelming popularity of the previous year’s tour, which meant one truck couldn’t cover all the cities alone.

A famous Coca-Cola advert in 1999 depicted a fleet of red trucks driving along, but only three trucks were used during filming. Special effects were employed to create the illusion of hundreds of Coca-Cola trucks.

From 2001 to 2007, Coca-Cola stopped using traditional Christmas campaigns in their adverts, which upset many people. Due to public demand, they brought back their famous campaigns, marking the start of the festive season for many.

The red truck isn’t just a pretty sight – many families and individuals wait in line all day just to get a can of Coca-Cola from the truck itself!

The TV advert titled ‘Journey’ saw the Coca-Cola trucks come to life. While a man and his grandson were reading a Christmas story at home, the trucks surprised them by coming to life.

Coca-Cola tour stops are usually accompanied by Christmas music, either from loudspeakers or a live choir, adding to the holiday spirit.

In 2013, the hashtag #HolidaysAreComing was tweeted over 57 million times.

That same year, around two million people visited the Coca-Cola website to find out where the truck would be stopping.

In 2015, an MP in Leicester, UK, tried to stop the truck from visiting the area, arguing that children would be negatively affected by drinking the sugary drink. Despite his efforts, most people still wanted the truck to visit their city.

The truck usually begins touring at the end of November and finishes just a few days before Christmas Day.

In 2011, Myleene Klass launched the start of the Coca-Cola truck tour in the UK, toasting with her bottle of Coke in London.

The famous Santa Claus created by Haddon Sundblom for Coca-Cola is the main feature on the red truck, often depicted drinking Coca-Cola or holding a bottle of the drink as the vehicle tours the country.

The Christmas Truck has its own Twitter account that can be tweeted @ChristmasTruck. Matt Smith, who aimed to raise awareness for cystic fibrosis, became the first member of the public to drive the famous Coca-Cola truck. His social media posts went viral within hours, catching the attention of Coca-Cola. Consequently, he was invited to drive the iconic red truck. This article has provided all the information about the famous red Coca-Cola Christmas Truck, and we hope it has brought some festive cheer. In conclusion, let us simply say – holidays are coming, everybody!

FAQ

1. What is the Coca-Cola Christmas Truck?

The Coca-Cola Christmas Truck is a marketing campaign launched by Coca-Cola in 1995 to promote its brand during the festive season. The campaign features a bright red truck adorned with thousands of twinkling lights and a giant Christmas tree on the roof. The truck travels around the world, stopping in towns and cities to spread holiday cheer and give out free samples of Coca-Cola.

2. When did the Coca-Cola Christmas Truck first appear?

The Coca-Cola Christmas Truck first appeared in 1995 as part of a television commercial in the UK. The commercial featured a young boy seeing the truck for the first time and feeling the magic of Christmas. The campaign was an immediate success and has since become a beloved Christmas tradition in many countries around the world.

3. How many lights are on the Coca-Cola Christmas Truck?

The Coca-Cola Christmas Truck is covered in thousands of twinkling lights. The exact number of lights varies from year to year, but it is estimated that there are over 8,000 lights on the truck. The lights are synchronized to music and create a dazzling display that is sure to put anyone in the holiday spirit.

4. Is the Coca-Cola Christmas Truck environmentally friendly?

The Coca-Cola Company is committed to sustainability and has taken steps to ensure that the Christmas Truck campaign is environmentally friendly. The trucks are powered by low-emission engines and use LED lights to reduce energy consumption. In addition, Coca-Cola has partnered with local recycling organizations to ensure that all waste generated during the campaign is recycled or disposed of responsibly.

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